Project · 2021, 2024, 2025
IVECO
Mobile platform for the physical IVECO NOI event, covering ticketing, content, interest tracking and interactions.
ClientIVECO
Period2021, 2024, 2025
AreaPiattaforma multimediale
PartnerSynapsy
The context
The work developed for IVECO in 2021, 2024 and 2025 included IVECO NOI — Nuovi Orizzonti Insieme, a physical event about the future of mobility. The organisation needed a mobile tool to support guests and collect interactions throughout the day.
The intervention
MightyPixel built a mobile application for ticketing and content delivery, with interest tracking and activities activated during the event. Games, quizzes and surveys engaged the hundreds of guests managed through the platform within the same digital environment.
Project elements
- Mobile app for access, ticketing and content
- Tracking of interests expressed by guests
- On-demand games, quizzes and surveys
Technologies and platforms
- Renoster mobile platform
- Mobile app for physical events